Danho
ZIMSEC O Level · 4048/2

Business Enterprise Skills Paper 2 Specimen B 2026

Questions
28
Total marks
160
Time allowed
135 min
Syllabus code
4048/2

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Questions
28
Pass mark
17
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Answer every question in the printed order, get marked at the end, then see the answers.

The questions

Question 101

[2 marks]quality
State the term for the degree of excellence of a good or service, that is how well it meets the requirements and expectations of the customer.

Answer this when you sit the paper.

Question 102

[2 marks]enterpriser characteristics
Which of the following is a characteristic of a successful enterpriser?
  1. AA preference for work in which every task is decided by other people
  2. BA reluctance to change the way a product has always been made before
  3. CAn unwillingness to work beyond the hours set out in a contract
  4. DA willingness to take calculated risks in pursuit of an opportunity

Question 103

[3 marks]drivers of enterprising
A person who starts a business after losing a job is being driven towards enterprising by
  1. Athe wish to have every working decision made by an employer.
  2. Bnecessity, since no wage employment is available to them.
  3. Ca legal duty placed on the unemployed to register a business.
  4. Dthe certainty that a new enterprise will earn more than a wage.

Question 104

[2 marks]advertising
Which of the following is an advertising medium that a small food enterprise could use?
  1. AA purchase order sent to a supplier of raw ingredients
  2. BA poster displayed in the local shopping centre
  3. CA delivery note sent out together with a customer's order
  4. DA goods received note filed in the office after a delivery

Question 105

[3 marks]motivation
Which of the following is most likely to cause poor motivation among the employees of an enterprise?
  1. ABeing praised in public for work that has been done particularly well by them
  2. BLittle attention being paid to their pay, welfare and conditions of work
  3. CBeing offered training that leads towards promotion within the firm
  4. DBeing consulted before changes to their working practices are made

Question 106

[2 marks]resources
The cookers, premises and delivery vehicles owned by an enterprise are examples of
  1. Aphysical resources, the equipment used to produce the goods.
  2. Bfinancial resources, the money available to the enterprise.
  3. Chuman resources, the skills and effort of its own employees.
  4. Dnatural resources, the raw materials taken from the land.

Question 107

[2 marks]stakeholders
Employees are stakeholders in an enterprise because they
  1. Adepend on it for their wages and for their job security.
  2. Bown the shares that have been issued by the enterprise.
  3. Clend the enterprise the capital it uses to buy equipment.
  4. Dcollect the taxes that the enterprise is required to pay.

Question 108

[3 marks]quality
Producing goods of consistent quality benefits an enterprise mainly because
  1. Asatisfied customers return and recommend the enterprise to others.
  2. Bthe enterprise no longer needs to advertise any of the goods that it sells.
  3. Cthe wages paid to the employees can be reduced accordingly.
  4. Dthe cost of the ingredients used in production is reduced.

Question 109

[2 marks]quality
A cost to an enterprise of raising the quality of its product is that
  1. Athe enterprise loses the right to charge more than its rivals do.
  2. Bbetter ingredients, trained staff and inspection all cost money.
  3. Ccomplaints and refunds from customers become more frequent.
  4. Dcustomers become less willing to buy the product than before.

Question 201

[3 marks]enterprising
A benefit of enterprising to the economy as a whole is that
  1. Aenterprises reduce the number of goods a country has to produce.
  2. Benterprises take the place of the government in making the laws.
  3. Centerprises create employment and pay taxes that fund public services.
  4. Denterprises are able to set for themselves the rate of tax that they will pay.

Question 202

[3 marks]SMEs
The main reason many Zimbabwean small enterprises cannot obtain the government funding available to them is that
  1. Athey are informal, and have no collateral or records to offer.
  2. Bgovernment funding may be used only to buy imported machinery.
  3. Cthe banks are not allowed to lend to any enterprise under ten years old.
  4. Dsmall enterprises earn too much profit to qualify for any assistance.

Question 203

[2 marks]SME government assistance
Which of the following is a way in which government supports small and medium enterprises?
  1. ARestricting the number of small enterprises allowed to trade in a district
  2. BRequiring every small enterprise to publish accounts in a newspaper
  3. CSimplifying registration and licensing so that formalising costs less
  4. DCharging small enterprises a higher rate of tax than large ones pay

Question 301

[2 marks]business objectives
The first objective of a newly formed enterprise is usually
  1. Agrowth into a brand recognised across the whole country.
  2. Bsurvival through its first difficult years of trading.
  3. Ccorporate social responsibility towards the wider community.
  4. Ddiversification into several unrelated product markets.

Question 302

[3 marks]business objectives
An enterprise pursuing a market share objective is trying to
  1. Asell a larger proportion of the industry's total sales than before.
  2. Braise the price charged for every product without changing the quantity sold.
  3. Creduce the total value of the goods that it sells each year.
  4. Dkeep its sales at exactly the same level as in previous years.

Question 303

[3 marks]business ethics
An enterprise behaving ethically towards its employees would
  1. Apay wages late so as to preserve the enterprise's own cash.
  2. Bemploy workers without keeping any record of their hours.
  3. Cexpect overtime to be worked without any additional payment.
  4. Dpay fair wages and provide safe working conditions.

Question 401

[3 marks]sources of finance
An enterprise that wishes to raise long-term finance without giving up any control of the business should choose
  1. Ataking a long-term bank loan repaid with interest.
  2. Badmitting a new partner who contributes capital.
  3. Cselling a share of the business to an outside investor.
  4. Dissuing new shares to a group of outside investors.

Question 402

[3 marks]sources of finance
An advantage of share capital over a long-term bank loan is that
  1. Athe dividend that is paid on it is deducted before the tax is calculated.
  2. Bit can be raised by a business of any legal form whatever.
  3. Cit leaves the existing owners in full control of the business.
  4. Dit does not have to be repaid and carries no fixed interest charge.

Question 403

[2 marks]sources of finance
A risk of financing an enterprise mainly by long-term borrowing is that
  1. Athe owners lose their right to take decisions about the business.
  2. Bthe interest that is paid cannot be treated as an expense of the business.
  3. Cthe interest and capital must be repaid even in an unprofitable year.
  4. Dthe lender becomes entitled to a share of the enterprise's profit.

Question 501

[3 marks]market research
Test marketing a product in one town before launching it nationally allows an entrepreneur to
  1. Aavoid the need to set any price for the product until the launch is over.
  2. Bregister the brand name of the product in that town only.
  3. Crecover the whole cost of developing the product at once.
  4. Dsee how real customers respond before committing to full production.

Question 502

[3 marks]market research
A limitation of market research is that
  1. Aresearch can be carried out only by very large enterprises.
  2. Bthe results are valid for one week and must then be repeated.
  3. Cresearch must by law be carried out before any product is launched.
  4. Dwhat people say in a survey is not always what they later buy.

Question 503

[2 marks]market research
State the type of market research that involves collecting new, first-hand information directly from customers, for example by questionnaire, interview or observation.

Answer this when you sit the paper.

Question 601

[2 marks]stages of production
Mining and farming belong to which stage of production?
  1. AThe secondary stage, which processes materials into finished goods
  2. BThe tertiary stage, which provides services to other producers
  3. CThe primary stage, which extracts raw materials from nature
  4. DThe quaternary stage, which provides knowledge-based services

Question 602

[2 marks]stages of production
A wholesaler that stores goods and delivers them on to retailers is operating in
  1. Athe secondary stage of production.
  2. Bthe tertiary stage of production.
  3. Cthe primary stage of production.
  4. Dthe quaternary stage of production.

Question 603

[3 marks]business relocation
A reason an enterprise might decide to relocate is that
  1. Athe rent at the present site is lower than anywhere else nearby.
  2. Bthe enterprise wishes to keep its existing customers and suppliers.
  3. Cthe present site cannot be extended and output has outgrown it.
  4. Dthe workforce at the present site is skilled and experienced.

Question 604

[3 marks]business relocation
A cost of relocating a business enterprise is that
  1. Athe enterprise must sell its machinery before it is able to move.
  2. Bthe enterprise loses the right to trade under its existing name.
  3. Cthe new premises must always cost more than the old ones did.
  4. Demployees who will not move must be replaced and retrained.

Question 701

[3 marks]foreign markets
A benefit to an entrepreneur of entering a foreign market is that
  1. Apayment is received more quickly than from home customers.
  2. Brisk is spread, so a fall in demand at home is less damaging.
  3. Cthe enterprise no longer has to meet any product standards.
  4. Dtransport and insurance costs are lower than they are at home.

Question 702

[3 marks]electronic communication
An advantage of email over a telephone call for business communication is that
  1. Ait leaves a permanent written record and can carry attached documents.
  2. Bthe sender knows at once that the message has been read.
  3. Cthe tone of the sender's own voice comes across to the reader more clearly.
  4. Dit works without any electricity or internet connection at all.

Question 703

[2 marks]electronic communication
A limitation of video conferencing as a method of business communication is that
  1. Athe travel costs are higher than holding the meeting in person.
  2. Bthe participants are unable to see one another's facial expressions at all.
  3. Cit depends on a fast, reliable internet connection and on equipment.
  4. Ddocuments and screens cannot be shared during the meeting.

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