Chikoti (Pvt) Ltd is a chemical manufacturing enterprise which started its operations in 2014. The enterprise is based in Rusape, and is located in a light weight industrial area.
The firm produces agricultural and industrial chemicals that might be harmful to human health such that there is need for safety clothes like goggles, masks and safety shoes. Workers are continuously taken through intensive training within the organisation on safety measures and are also encouraged to report any accidents. At its inception, the firm recorded rising sales. However, its fortunes were reversed due to negative economic conditions such as unemployment, inflation and cashflow shortages. This resulted in the firm's sales plunging to a low record in 2015.
In 2016, positive developments emanating from government's macro-economic policies meant to revitalise the economy changed the fortunes of the company. Command Agriculture, ZIMASSET and recapitalisation of the industry are the policies that resulted in the chemical firm registering rising demand. The increase in demand makes the firm to consider increasing its capacity. The firm had two options:
(i) developing another plant near a water source, i.e. Rusape dam, or
(ii) contracting-out
The Public Relations Manager was concerned about the extent to which option (i) was environmentally friendly. The firm has to comply with government's environmental regulations.
At the same time the government came up with measures to support firms producing for exportation. The removal of trade barriers among nations has created opportunities to enter into foreign markets. The government is encouraging local firms to take advantage of this opportunity to expand their operations into these foreign markets.