Danho
ZIMSEC A Level · 6004/1 · N2018

Business Enterprise Skills Paper 1 November 2018

Questions
35
Total marks
100
Time allowed
180 min
Syllabus code
6004/1

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Questions
35
Pass mark
21
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Answer every question in the printed order, get marked at the end, then see the answers.

The questions

Question 101

[2 marks]economic systems
An economy in which the means of production are privately owned and resources are allocated by the price mechanism is a
  1. Asubsistence economy
  2. Bcapitalist economy
  3. Ccommand economy
  4. Dplanned economy

Question 102

[2 marks]economic systems
Under a socialist economic philosophy, the means of production are
  1. Ashared equally between firms and foreign investors
  2. Bowned by the state on behalf of society
  3. Cowned by individual entrepreneurs for profit
  4. Dallocated entirely by supply and demand

Question 103

[2 marks]economic systems
An economy in which the state and the private sector each own part of the means of production is called a
  1. Aclosed economy
  2. Bmarket economy
  3. Cmixed economy
  4. Dplanned economy

Question 201

[2 marks]business ethics
Which of the following is an example of unethical conduct by an enterprise?
  1. Apublishing an audited annual report
  2. Brecalling a product found to be faulty
  3. Cpaying overtime at the agreed rate
  4. Dpaying an official to win a tender

Question 202

[2 marks]business ethics
An enterprise that describes its product as medically proven when no tests were ever carried out is guilty of
  1. Avertical integration
  2. Bmisleading advertising
  3. Cprice discrimination between buyers
  4. Dtax evasion

Question 301

[2 marks]marketing
A role of marketing in a business enterprise is to
  1. Aschedule maintenance of factory machinery
  2. Bidentify customer needs and create demand
  3. Cprepare the statutory accounts for auditors
  4. Dnegotiate wage rates with the trade union

Question 302

[2 marks]marketing
Marketing contributes directly to an enterprise's survival because it
  1. Alowers the interest charged on the firm's loans
  2. Bsets the wage each production worker receives
  3. Cgenerates the sales revenue the firm depends on
  4. Dreduces the amount of tax the firm must pay

Question 401

[3 marks]motivation
Which of the following is a method of job enrichment?
  1. Agiving an employee more decision-making authority
  2. Bmoving an employee between similar routine tasks
  3. Cpaying an employee a bonus at the end of the year
  4. Dreducing the number of hours an employee works

Question 402

[3 marks]remuneration
A benefit to an employer of paying employees a piece rate is that
  1. Apay is linked to output, encouraging higher effort
  2. Bthe quality of each unit produced is protected
  3. Cemployees receive the same income every week
  4. Dclose supervision of every worker becomes essential

Question 501

[2 marks]business planning
A purpose of a business plan is to
  1. Aregister the business with the tax authority
  2. Bvalue the stock held at the end of the year
  3. Cpersuade lenders that the venture is viable
  4. Drecord the wages paid in the last tax year

Question 502

[2 marks]business planning
A business plan also serves as a control tool because it
  1. Asets the salaries of the board of directors
  2. Brecords every transaction the business makes
  3. Clets actual results be compared with targets
  4. Dfixes the prices charged for the next ten years

Question 601

[2 marks]business objectives
A business that aims to increase its sales, its outlets and its workforce over five years is pursuing the objective of
  1. Awindow dressing
  2. Bgrowth
  3. Cliquidation
  4. Dsurvival

Question 602

[2 marks]business objectives
During a deep recession, the most realistic objective for a small enterprise is
  1. Agrowth
  2. Bmarket domination
  3. Cprofit maximisation in the short run
  4. Dsurvival

Question 603

[2 marks]business objectives
An enterprise that sets out to minimise its waste and its pollution is pursuing
  1. Acost leadership
  2. Bmarket penetration
  3. Cprofit maximisation in the short run
  4. Dcorporate social responsibility

Question 701

[2 marks]strategic management
In strategic management, an enterprise's resources are best described as
  1. Aits capacity to combine assets effectively
  2. Bthe profit it earns in a trading period
  3. Cthe markets in which it chooses to compete
  4. Dthe assets it owns or controls as inputs

Question 702

[2 marks]strategic management
An enterprise's capabilities differ from its resources in that capabilities are
  1. Awhat the firm can do with what it has
  2. Bthe tangible assets recorded on its books
  3. Cthe finance available to it from lenders
  4. Dthe raw materials it buys from suppliers

Question 801

[3 marks]production methods
Line production is well suited to car manufacturing mainly because
  1. Aeach vehicle can be built to a customer's unique design
  2. Bvery little capital equipment is required
  3. Cthe workforce needs no division of labour
  4. Dstandardised output allows economies of scale

Question 802

[3 marks]production methods
A limitation of line production in a car plant is that
  1. Aone breakdown can halt the whole assembly line
  2. Bunit costs rise as output volume increases
  3. Cthe product cannot be produced in large volumes
  4. Dno capital investment is needed to set it up

Question 901

[2 marks]forms of enterprise
Which of the following is a form of business enterprise found in the private sector?
  1. Aa government ministry
  2. Ba state-owned utility
  3. Ca partnership
  4. Da local authority

Question 902

[3 marks]entrepreneurship
Mary was trained in horticulture through a community programme and now grows onions for sale. A likely reason for her establishing the enterprise is to
  1. Aqualify for a place on a training course
  2. Bmeet a legal duty placed on plot holders
  3. Cearn an income and become self-reliant
  4. Davoid paying tax on her farm produce

Question 903

[3 marks]break-even analysis
Mary sells onions at $5 for a 20 kg pocket and her variable cost is $1 per pocket. Calculate the contribution per pocket, in dollars.

Answer this when you sit the paper.

Question 904

[3 marks]break-even analysis
Mary sells onions at $5 a pocket, her variable cost is $1 a pocket and her fixed costs are $3 200. Calculate the break-even point in pockets.

Answer this when you sit the paper.

Question 905

[3 marks]break-even analysis
Mary sells onions at $5 a pocket, her variable cost is $1 a pocket and her fixed costs are $3 200. Calculate the break-even point in sales value, in dollars.

Answer this when you sit the paper.

Question 906

[3 marks]entrepreneurial skills
Mary negotiates supply contracts with supermarkets and supervises four employees on her plot. The enterprising skills she is using are
  1. Anegotiation and people management
  2. Bbook-keeping and stock valuation methods
  3. Cproduct design and packaging
  4. Dquality inspection and testing

Question 907

[3 marks]partnerships
If Mary took a partner into her onion business, a drawback she would face is
  1. Aan immediate rise in the tax rate on her income
  2. Bunlimited liability for debts the partner incurs
  3. Cthe loss of her right to any share of the profit
  4. Da legal duty to publish audited accounts yearly

Question 908

[3 marks]value addition
Instead of selling raw onions, Mary dries, packages and brands them. The main benefit of this value addition is
  1. Aa lower rate of tax on her farm income
  2. Ba reduction in the wages she pays workers
  3. Can exemption from the produce inspection rules
  4. Da higher selling price and longer shelf life

Question 1001

[3 marks]entrepreneurial characteristics
A poultry company culled 140 000 birds under veterinary supervision within days of a disease outbreak and immediately began planning to rebuild production. The enterprising characteristic shown is
  1. Adecisiveness and resilience under risk
  2. Breluctance to change any existing methods
  3. Cavoidance of all commercial risk
  4. Ddependence on government instruction

Question 1002

[3 marks]SWOT analysis
In a SWOT analysis of the country's largest poultry breeder, which item is a strength?
  1. Aits scale and established brand recognition
  2. Ban outbreak of highly pathogenic avian influenza
  3. Ca ban on importing hatching eggs
  4. Dreduced consumer buying power

Question 1003

[3 marks]SWOT analysis
In a SWOT analysis of a large poultry producer, which item is a threat?
  1. Aits own experienced veterinary team
  2. Bits modern hatchery equipment
  3. Cits long-standing contracts with feed suppliers
  4. Da further outbreak of avian influenza

Question 1004

[3 marks]competitive strategy
A small poultry producer competing with a very large breeder is most likely to survive by
  1. Acutting its prices below its own unit costs
  2. Bcopying the large producer's advertising spend
  3. Cserving a niche the large producer ignores
  4. Dmatching the large producer's output volume

Question 1005

[3 marks]competitive strategy
Small enterprises can obtain some economies of scale by
  1. Aeach buying its inputs separately in small lots
  2. Breducing the range of customers they serve
  3. Cholding larger stocks of unsold produce
  4. Dforming a cooperative to buy inputs together

Question 1006

[3 marks]economies of scale
A benefit to a poultry producer of operating on a large scale is
  1. Alower total fixed costs than a small producer
  2. Blower unit costs through economies of scale
  3. Cfaster decision-making than a small producer
  4. Dless exposure to disease across the flock

Question 1007

[3 marks]economies of scale
A challenge of operating a poultry business on a large scale is that
  1. Aunit costs rise as output volume increases
  2. Ba disease outbreak can affect a very large flock
  3. Cbargaining power with feed suppliers is much weaker
  4. Dinvestment in technology becomes unaffordable

Question 1008

[3 marks]pricing
Which factor most directly influences an enterprise's pricing decision?
  1. Athe depreciation method used for assets
  2. Bthe location of the company's head office
  3. Cthe cost of production and competitors' prices
  4. Dthe number of shifts worked in the factory each week

Question 1009

[3 marks]pricing
A firm selling a product with many close substitutes will find that its pricing is most constrained by
  1. Aprice elasticity of demand and rival prices
  2. Bthe size of its issued share capital
  3. Cthe accounting standards it applies to stock
  4. Dthe length of its financial year

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