Paper 1 · Business Planning
A business that aims to increase its sales, its outlets and its workforce over five years is pursuing the objective of
Awindow dressing
Bgrowth
Cliquidation
Dsurvival
Explanation: Growth means becoming larger, measured by sales, market share, employees or number of outlets. Liquidation is winding the business up, survival is simply continuing to trade, and window dressing is presenting the accounts more favourably than the facts warrant.
Derived from ZIMSEC Business Enterprise Skills Paper 1, Nov 2018, Q6