Paper 1 · November 2023 · business failure
Which of the following is a cause of business failure?
AStable government policy that favours existing businesses
BA stable, peaceful economic and political environment
CPoor financial discipline and financial management
DThorough, accurate market research carried out before launch
Explanation
Poor financial discipline/management is a direct cause of business failure. Thorough market research, stable favourable government policy, and a stable economic and political environment are the opposite of failure causes: they are conditions that help a business succeed.
Derived from ZIMSEC Business Studies Paper 1, November 2023, Q1