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Paper 2 · Quality and Production

State the term for the degree of excellence of a good or service, that is how well it meets the requirements and expectations of the customer.

Model answer

quality

Also accepted: product quality, good quality

Explanation: Quality is judged against what the customer expects rather than in the abstract, so it covers fitness for purpose, reliability, consistency and finish. Consistent quality is what brings customers back and lets an enterprise charge more than a rival.

Derived from ZIMSEC Business Enterprise Skills Paper 2, Specimen Paper, Q1

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