Paper 2 · June 2019 · Business objectives
Which of the following is commonly identified as a business objective?
AAvoiding any form of business growth
BMinimising customer satisfaction levels
CProfit maximisation
DEliminating all quality control checks
Explanation
Profit maximisation is a widely recognised business objective, alongside growth, survival, increasing market share, and social responsibility. The other options describe outcomes no business would deliberately pursue.
Derived from ZIMSEC Business_studies Paper 2, June 2019, Q1